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Hi, this is Laura :)

 

When I first launched this website

I was a Creative Copywriter

so it made total sense to start my creative portfolio with words.

 

I’m no longer that

so I find it a bit harder to define myself

(“your job doesn’t define who you are” Yeah well, working on that, thanks!)

 

My job now is to create

to analyse what works out there

and what doesn’t. 

 

To play with numbers (seems even sarcastic coming from a Copywriter)

and to be creative

with pictures

with videos

with storytelling…

 

So yeah, I would say I’m pretty much a hybrid now.

A Creative/Marketing Specialist/Strategist/Content Creator/Advertiser/…

See? It’s not easy.

 

Anyway, I liked the words format thing

so I kept it.

 

Guess there’s still a bit of a Copywriter in me.

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